7 Ideas For Free Mortgage Marketing For The Dedicated

Here are some ideas on free mortgage marketing that I highly doubt anyone but you will be doing. Not because they don't work but because most people are super lazy. But if you want results than these mortgage marketing strategies can be a stinking gold mine for you.

1. Email - Yes as simple as it is. It can be very effective strategy. You are collecting the email addresses of all your clients and mortgage leads aren't you? If not start today. What you can email your clients is virtually limitless. Think of all the tips you could be sending them. What about if rates have dropped or are rising significantly. New products that have come out. A weird situation or loan that you recently dealt with and how you solved the problem. How you just helped someone raise there score 80 points in just three days. Testimonial from recent clients.

2. Blogs - A blog is a weblog or online diary. You can set up one for free. Just make a couple choices as far the layout and color and your off to the races. If you can type and click that's all you need to know. Make sure you promote it to all of you current and past clients. Your blog can contain all the stuff you email out. What you have been up to. Pictures of you and your family and past clients. All kinds of stuff. Plus we are a reality TV society. Why wouldn't your clients want to know what's been going on your life.

3. Press releases are also a great way to get some free mortgage marketing. All you have to do is write a press release and get it into the press's hands and you’re done. It is a bit more complicated than that but there are all kinds of resources available that can help with your press release journey.

4. Networking is also free except many times you need to be part of an organization to get into the events where you need to network. However, if you know someone that is a member of one of these organizations you can ask them to take you along.

5. You can go down to the county and get a mortgage lead list and go and knock on doors. I once heard someone say that the best leads were ones that do not have the telephone listed because they have not been hit hard by telelmarketers. A little bit of planning will help you go far with this since you don’t want to be zig-zagging all across town.
   
   
   
   
6. Cold call on professionals that may be able to refer mortgage leads to you. Financial planners, attorneys, real estate agents, builders, contractors, can all refer business to you. And quite frankly I doubt many people actually hit these people up and try to cultivate relationships with them. This is some excellent free mortgage marketing ripe for the picking.

7. Cold call the FSBO market. If they are selling they probably need a loan too.

Even though I am super creative that is about as much as I can come up with for free mortgage marketing. Everything else costs a least a little bit of money. Hell, even the email and blog costs money because you have to pay for Internet service. But if you would like you can sign up for my free mortgage marketing newsletter to get some more free mortgage marketing ideas.